Partner Challenge

As QSR and retail brands expand their use of drive-thru digital menu boards and self-service kiosks, they face increasing pressure to improve speed, accuracy, upsell performance, and overall customer experience. Human order takers fatigue, miss upsell opportunities, and juggle multiple responsibilities in fast-paced environments. Meanwhile, kiosk users can become frustrated or confused, often requiring staff assistance and slowing throughput. Brands also struggle to deliver a seamless, multilingual experience across drive-thru, kiosk, and mobile platforms.

Integrated Solutions

VOX AI partners with Palmer Digital Group (PDG) to address these operational and customer journey challenges by integrating advanced Voice AI directly into PDG’s drive-thru digital menu boards and retail kiosks. VOX AI delivers one consistent brand voice across any digital platform and any language, integrating seamlessly with PDG’s solutions as well as POS systems and headsets. At the drive-thru, spoken orders are transcribed in real time on PDG’s digital boards, allowing customers to both hear and see confirmations and upsells simultaneously, reinforcing accuracy and increasing order value. Inside, voice-enabled kiosks incorporate directional audio technology to isolate conversations, even when units are positioned side by side, while automatically switching on-screen language to match the customer’s spoken language. The system also supports tap-and-pay at the speaker post and operates with no humans in the loop.

“The visual impact for the client and the customer is so much better when we work voice and visual together,” said Donna Peters, VP Growth of Partnerships, VOX AI.

Benefits

  • 5–7 labor hours saved per day, allowing redeployment of staff to higher-value tasks 
  • Upsell rates increasing from 11–14% with humans to as high as 46%
  • Stronger ROI on digital menu boards through synchronized voice and visual upsell
  • Real-time visual transcription improving order accuracy and reducing re-rings
  • Faster throughput and reduced drive-off risk with tap-and-pay integration
  • Automatic multilingual functionality across voice and display
  • Approximately 17% reduction in employee turnover with AI-assisted order-taking 
  • Elimination of “kiosk concierge” need for labor support

PDG Value Proposition

“Palmer Digital Group’s strength lies in delivering durable, environmentally engineered drive-thru digital menu boards and kiosks while building an ecosystem of trusted technology partners that elevate performance, and Voice AI is a powerful complement,” said Chuck Lewis, President of Palmer Digital Group.  By integrating VOX AI’s intelligent voice platform into PDG’s visual infrastructure, our customers gain a fully orchestrated ordering system that increases revenue, improves operational efficiency, and enhances brand consistency across every touchpoint. These are performance-driven solutions with measurable results that maximize investments.”